Getting a mobile site is not a case of “if” you should get one but “when”, and that means now! Businesses are quickly catching on to the fact that a mobile revolution is happening worldwide and is here to stay. Your business cannot afford to wait on the sidelines until [...] Read more »
2012 Mobile Internet Usage Statistics
The latest Westminster eForum event titled ‘The Future of Mobile’ was all about mobile marketing and featured contributions from a number of excellent speakers, including David Dyson (CEO) of Three UK, Ian Carrington of Google, David Stewart from Ofcom, Jake Berry (an MP), Nicholas Blades of Telefonica O2 and Paul [...] Read more »
Mobile app or mobile optimised website?
Unsurprisingly the market share of Smartphones is predicted to dramatically increase throughout 2012. According to a new report from research outfit Nielsen, as of February, 49.7 percent of U.S. mobile phone users owned smartphones. That’s up from 36 percent a year ago. The killer question most organisations will face this year [...] Read more »
Auto Trader mobile case study
The Auto Trader brand is nationally recognised as the UK’s largest new and used car marketplace. For Autotrader.co.uk, it was important that visitors enjoy a seamless experience regardless of the channel they used to access the site. “People want to have a seamless experience across all channels when they see [...] Read more »
Ticketsnow mobile case study
Ticketsnow boosts mobile sales by 100% in the first month with a mobile optimised site and Google mobile ads. Whether you’re looking for tickets to the NBA Finals or want to see Taylor Swift in action, TicketsNow provides safe, convenient access to hard to find event tickets. A wholly owned [...] Read more »